Erinn Diaz: Entrepreneur, Performer, Author, Optimist
This week, Letters From Home had the privilege of sailing and performing once again on the beautiful S.S. Legacy down the majestic Columbia and Snake Rivers on the west coast of the United States. If you haven’t been on an Un-Cruise Adventure, it’s something to put on your bucket list. The different adventures they provide are truly one of the most unique experiences you can encounter on earth.
The mission of Un-Cruise Adventures is to provide guests an enriching adventure travel experience and inspire an appreciation of local cultures and the natural world... and they do just that! This particular trip on the river is a truly beautiful one and the views are incredible. Around every corner is a different terrain, and as you open your window to greet each new day you never know what you’ll see outside! I have traveled on this itinerary 4 times with Un-Cruise, and have gotten to experience vineyard tours, Nez Perce storytellers, wine tastings, fish ladders, dams, locks, high speed jet boats, museums, waterfalls and wildlife.
While each of these experiences are lovely, what TRULY makes the trip isn’t those things at all….. it’s the company culture that an amazing leader, the owner of Un-Cruise Adventures, sets into place. I first met Dan Blanchard in 2013 when the S.S. Legacy first sailed from Seattle, Washington to Ketchikan, Alaska. Since Dan was a kid, he has always been around boats, and truly lives his passion for adventure. Dan has set a company culture of kindness and teamwork that is so strong that you can feel the love from each and every crew member from the moment you meet them to the time you disembark.
The Un-Cruise culture features the values of the company and maintains the direction of all of the team in the office and onboard. Due to the fact that there is such a strong culture, the company will always attract better talent and more importantly retain their crew.
The love for this company from all their employees is genuine. Since we are performing onboard, we get to hang out with the crew when they aren’t “on” in front of the passengers, and it is so nice to see that the kindness isn’t just a façade… all of them love the people they work with, and their job. These trips also have open bridge policy and I would spend many nights on the bridge looking at the stars and watching the crew navigate while engaging in conversation.
After that first trip on Un-Cruise adventures, we returned home and re-wrote the culture statement for First in Flight Entertainment. Every time we have a new hire, we go over this statement in detail, and we all abide by these cultures in our daily work. Un-Cruise has inspired what we do in First in Flight Entertainment, and as our company continues to grow, it will help us never lose sight of the importance of culture in everything we do.
I would like to share our culture statement for First in Flight Entertainment with you. If you are a business owner of any size, I encourage you to find a company culture if you don't already have one. It has really changed so much about the way we do business, and our staff is more excellent every day because of it!
First in Flight Entertainment 14 Points of Culture:
I view my life as a journey to be enjoyed and appreciated and I create an atmosphere of fun and happiness so all around me enjoy it as well.
I give myself and everything I commit to 100 percent until I succeed. I am committed to the Vision, Mission, Culture, and success of First in Flight Entertainment, its current and future team, and its clients at all times. You will always recommend the product and services of First in Flight Entertainment prior to going outside the company.
I am truly responsible for my action and outcomes and own everything that takes place in my work and my life. I am accountable for my results and I know that for things to change, first I must change.
I always speak the truth. What I promise is what I deliver. I only ever make agreements with myself and others that I am willing and intend to keep. I communicate any potential broken agreements at the first opportunity and I clear up all broken agreements immediately.
Good enough isn’t. I always deliver our product and services of exceptional quality that add value to all involved for the long term. I look for ways to do more with less and stay on a path of constant and never-ending improvement and innovation.
I speak positively of my fellow team members, my clients and First in Flight Entertainment in both public and private. I speak with good purpose using empowering and positive conversation. I never use or listen to sarcasm or gossip. I acknowledge what is being said as true for the speaker at that moment and I take responsibility for responses to my communication. I greet and say goodbye to people using their names. I always apologize for any upsets first and then look for a solution. I only ever discuss in private with the person involved.
I totally focus my thoughts, energy and attention on the successful outcome of whatever I am doing. I am willing to win and allow others to win: Win/Win. At all times, I display my inner pride, prosperity, competence and personal confidence. I am a successful person.
I learn from my mistakes. I consistently learn, grow and master so that I can help my fellow team members and clients learn, grow and master too. I am an educator and allow my clients to make their own intelligent decisions about their future, remembering that it is their future. I impart practical and useable knowledge rather than just theory.
I am a team player and team leader. I do whatever it takes to stay together and achieve team goals. I focus on cooperation and always come to a resolution, not a compromise. I am flexible in my work and able to change if what I’m doing is not working. I ask for help when I need it and am compassionate to others who ask me.
I have a balanced approach to life, remembering that my spiritual, social, physical and family aspects are just as important as my financial and intellectual. I complete my work and my most important tasks first, so I can have quality time to myself, with my family and also to renew.
I always look to the system for a solution. If a challenge arises I use a system correction before I look for a people correction. I use a system solution in my innovation rather than a people solution. I follow the system exactly until a new system is introduced. I suggest system improvements at my first opportunity.
I am consistent in my action so my client and teammate can feel comfortable in dealing with me at all times. I am disciplined in my work so my results, growth and success are consistent.
I am a truly grateful person. I say thank you and show appreciation often and in many ways, so that all around me know how much I appreciate everything and everyone I have in my life. I celebrate my wins and the wins of my clients and team. I consistently catch myself and other people doing things right.
I am an abundant person. I deserve my abundance and I am easily able to both give and receive it. I allow abundance in all areas of my life by respecting my own self- worth and that of all others. I am rewarded to the level that I create abundance for others and I accept that abundance only shows up in my life to the level at which I show up.
If there was a particular culture point that resonated with you, please let me know why in the comments below!